STAMFORD, Conn. & BOSTON--(BUSINESS WIRE)--WWE (NYSE:WWE) and DraftKings Inc., a leading destination for daily fantasy sports, today announced a new partnership, which will offer one fan a chance to win the ultimate trip to SummerSlam®, WWE's biggest event of the summer. Beginning today and running through April 15, 2015, fans will compete in the 'Ultimate SummerSlam Experience' through select professional basketball contests in order to win unique WWE prizes on DraftKings.
The Royal Rumble is an annual event held by the WWE to determine a main event competitor at Wrestlemania. There are 30 participants, with a new competitor entering the ring every two minutes. A wrestler is eliminated when both feet hit the floor outside the ring. The point system and contest rules I discuss below are adopted from DraftKings. WrestleMania 36 will take place Saturday night and Sunday night, April 4th and 5th, live on the WWE Network. And DraftKings presents the 2020 WrestleMania Challenge, where your picks on what will happen during the longest ‘Mania in history can win you part of a $5,000 prize pool. Week 10 in the NFL and Daily Fantasy Sports players are looking to figure out which quarterbacks to use for their DraftKings lineups. Sports Illustrated has a full breakdown of every passer.
The winner and a guest will travel to Brooklyn, New York, attend SummerSlam at Barclays Center on Sunday, August 23, get access to a VIP party, and meet WWE Superstars and Divas. Additionally, DraftKings will be a promotional partner for SummerSlam, which includes integration within the event's telecast on WWE Network and pay-per-view, and custom digital and social media activations across WWE's global platforms. To promote the contest, DraftKings will also run an integrated media campaign on WWE's platforms during key promotional periods leading up to WWE's pop-culture extravaganza, WrestleMania 31®, which takes place on Sunday, March 29 from Levi's Stadium in Santa Clara, Calif.
'As daily fantasy sports continue to grow in popularity, we've seen dramatic growth in interest from fans in the WWE community,' said Jason Robins, Co-founder and CEO of DraftKings. 'WWE is extremely creative when it comes to engaging their fans, and has been a great partner for DraftKings in developing contests and one-of-a-kind new experiences that fans are sure to enjoy.'
'We are always looking for innovative ways to deliver unique experiences to our fans,' said Michelle Wilson, WWE Chief Revenue & Marketing Officer. 'WWE's partnership with DraftKings will deliver an extraordinary opportunity to our fans, while providing DraftKings with maximum exposure during two of our biggest global events, WrestleMania and SummerSlam.'
Draftkings Wrestlemania Challenge
The Royal Rumble is an annual event held by the WWE to determine a main event competitor at Wrestlemania. There are 30 participants, with a new competitor entering the ring every two minutes. A wrestler is eliminated when both feet hit the floor outside the ring. The point system and contest rules I discuss below are adopted from DraftKings. WrestleMania 36 will take place Saturday night and Sunday night, April 4th and 5th, live on the WWE Network. And DraftKings presents the 2020 WrestleMania Challenge, where your picks on what will happen during the longest ‘Mania in history can win you part of a $5,000 prize pool. Week 10 in the NFL and Daily Fantasy Sports players are looking to figure out which quarterbacks to use for their DraftKings lineups. Sports Illustrated has a full breakdown of every passer.
The winner and a guest will travel to Brooklyn, New York, attend SummerSlam at Barclays Center on Sunday, August 23, get access to a VIP party, and meet WWE Superstars and Divas. Additionally, DraftKings will be a promotional partner for SummerSlam, which includes integration within the event's telecast on WWE Network and pay-per-view, and custom digital and social media activations across WWE's global platforms. To promote the contest, DraftKings will also run an integrated media campaign on WWE's platforms during key promotional periods leading up to WWE's pop-culture extravaganza, WrestleMania 31®, which takes place on Sunday, March 29 from Levi's Stadium in Santa Clara, Calif.
'As daily fantasy sports continue to grow in popularity, we've seen dramatic growth in interest from fans in the WWE community,' said Jason Robins, Co-founder and CEO of DraftKings. 'WWE is extremely creative when it comes to engaging their fans, and has been a great partner for DraftKings in developing contests and one-of-a-kind new experiences that fans are sure to enjoy.'
'We are always looking for innovative ways to deliver unique experiences to our fans,' said Michelle Wilson, WWE Chief Revenue & Marketing Officer. 'WWE's partnership with DraftKings will deliver an extraordinary opportunity to our fans, while providing DraftKings with maximum exposure during two of our biggest global events, WrestleMania and SummerSlam.'
Draftkings Wrestlemania Challenge
For more details about the DraftKings contest, click here to download an exclusive video by WWE Divas The BellasTM and here for a video of WWE Superstar The Miz®. The contest will run through April 15, 2015. Please visit https://www.draftkings.com/wwe for full contest rules and timing.
About DraftKings
Launched in April 2012, Boston-based DraftKings, Inc. is a leading online gaming destination where players engage in daily fantasy sports competitions across fantasy professional football, baseball, golf, basketball, hockey, soccer, and mixed martial arts, and college football and basketball. Bet online poker. DraftKings offers free and pay contests every day that award cash prizes. All contests feature a salary cap format, and new contests are offered every day with instantaneous prize distribution for winners. For more information, visit DraftKings at www.draftkings.com, like DraftKings at www.facebook.com/draftkings, and follow DraftKings at www.twitter.com/draftkings.
About WWE
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming reaches more than 650 million homes worldwide in 35 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all 12 live pay-per-views, scheduled programming and a massive video-on-demand library, is currently available in more than 170 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo.
Draftkings Wrestlemania Contest
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Wrestlemania Draftkings Game
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